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Research

Findings from our analysis of groups online, faction-driven narratives, and emerging artificial intelligence and machine learning innovation.

Topics

Research

Gen Z, Millennials, and the Trends That Shape the Power of Their Voice Online

Yonder

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Aug 31, 2020

Unpacking the Impact Gen Z + Millennials Could Have on the 2020 Election

Center for Generational Kinetics

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Jul 29, 2020

Why Authenticity and Influence Matter More than Volume and Likes

Yonder

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Jul 13, 2020

We Will Never Agree On What Happened During The First Wave Of The Pandemic — And That Will Make It Harder To Survive The Second

Ryan Broderick, BuzzFeed

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Apr 30, 2020

How Narratives About Vitamin C as COVID-19 Cure Moved From the Fringe to the Mainstream

Yonder

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Apr 20, 2020

From 4Chan to CNN – How Misinformation About Vitamin C As a COVID-19 Cure Spread

Narrative Report

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Apr 17, 2020

How Fringe Stories Travel Faster in Uncertain Times – ie COVID-19

Narrative Report

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Apr 15, 2020

COVID-19: What Brands Need to Know About the Agenda-Driven Conversation

Yonder

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Mar 27, 2020

COVID-19: Protecting Brand Integrity in the Agenda-Driven Coronavirus Conversation

Narrative Report

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Mar 20, 2020

Coronavirus Goes Viral: A Look at How Yonder Responds When The News Happens

Yonder

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Feb 17, 2020