Build a Better Social Analytics Tech Stack with Social Intelligence
A modern comms tech stack includes social intelligence to help brands save time and money getting in front of online narratives and understanding the influential communities that make viral moments spread online.
To meet increased customer expectations, brands today are taking stances on social and political issues, they wear their values on their sleeves, and they’ve become very loud megaphones for causes and trends that can shift culture.
This has put brands in a vulnerable position.
Solutions designed for marketing and customer support use cases are not good enough. A modern comms tech stack includes social intelligence so that viral stories and misinformation don’t cost your team time and money while you try to stay in control of your brand story.
Download the e-book to:
- Learn what a communications tech stack built for today’s internet looks like — one that provides visibility into your potential communications blindspots and allows you to proactively address them.
- See where traditional social analytics tools often fall short, and how social intelligence allows you to spot early warning signs of attack from agenda-driven online groups.
- Gain insight into the market, consumer, and industry shifts that are affecting your brand, and how to successfully maneuver them in a dynamic digital ecosystem.