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Yonder Handbook: Taking Action When Your Brand Becomes a Vehicle for Disinformation
Download the handbook to learn:
- How can disinformation impact your brand? From having your brand hijacked, to loss of consumer trust, and impact on your revenue and value.
- How your brand plan for and fight disinformation. From early detection to analyzing the trajectory of a narrative and its potential impact on your brand and customers.
- Examples of brands dealing with disinformation, and the why, who, and how false information spread. HINT: it’s factions.