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Yonder in Action.

Telco avoids brand damage caused by online harassment.

A leading telco brand was able to dissect the groups behind a narrative in order to back their decision NOT to engage in order to protect its spokesperson and brand reputation.
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Fast food restaurant makes $6.4M policy change.

The brand detected a risky narrative heading their way, and had time to align around the decision to approve of a multi-million dollar policy change to avoid reputation damage.
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Fashion retailer avoids getting called out in online petitions.

The retailer detected online activism targeting their industry and proactively changed corporate policy to avoid inclusion of the brand in petitions and negative press.
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